Hi! Hola!

I’m Sofia Genestal,
a UX/UI & Product Designer from Barcelona.

Sofia-Genestal-About

With a background in Product Design Engineering and Graphic Design, I combine research, rapid prototyping, interaction and visual design to transform complex problems into elegant solutions.

 

I’m passionate about making people’s lives easier through digital products, creating pleasant user & memorable experiences. Design always with people in the first place!

 

My job is also my hobby, but here are some things that put a smile on my face too: Climbing, ceramics, books, painting, dancing, ukelele and food! 

Experience

WORK HISTORY

Head of UX/UI at PosCloud App
Jan 2021 – Present

UX/UI Designer at DLO Corp
Jan 2021 – Present

Product Designer at Techie Girls Community
Feb 2020 – Present

Product Designer (UX/UI) Freelance
Aug 2019 – Feb 2020

Designer & Product Strategist at Dust & Things, LTD. – Cardiff (UK)
Oct 2018 – Jul 2019

Product Designer / Digital Designer at Delpro S.L.: Engineering & Product Design – Barcelona
Sep 2015 – Sep 2018

Graphic Designer Freelance
2010 – 2014

EDUCATION

UX/UI Design Bootcamp at Ironhack Barcelona
Feb 2020 – Aug 2020

Master’s Degree in Product Design and Development at ELISAVA
Grade 85.5%
2014 – 2015

Industrial Design Engineering and Product Development Bachelor’s Degree at UPC Polytechnic University of Catalonia
Grade 68.2%
2010 – 2014

Tools & Skills

UX/UI TOOLS

Sketch | Adobe XD | InVision | Principle | Paper/Mid/High Fidelity Prototyping | Illustrator | Photoshop | InDesign | Lightroom | After Effects | Premiere | WordPress | HTML | CSS | Usability Testing | UX Research | Information Architecture

PRODUCT DESIGN (ENGINEERING) TOOLS

SolidWorks | Rhinoceros | Catia V5 (modelling) | V- Ray | Keyshot | Adobe CC

METHODOLOGIES

Design Thinking | User-centered Research | Agile | Scrum

SOFT SKILLS

Communicative, team-oriented, curious, passion for problem-solving, empathetic, adaptive, proactive.